Question 5 of 10 A marketing plan includes this marketing objective: "Create positive feelings about our brand." What is the main problem with this objective? A. It does not meet legal requirements. B. It is not something the marketer can achieve. C. It is not specific and measurable. OD. It doesn't name the target market.

Answer

The main problem with the objective is that it is not specific and measurable.

Q: What are the options for the main problem with the objective? A: The options are A. It does not meet legal requirements. B. It is not something the marketer can achieve. C. It is not specific and measurable. OD. It doesn't name the target market.
A: The main problem with the objective is C. It is not specific and measurable.