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A successful advertising campaign results in O the firm's perceived demand curve to become more elastic, leading to more variability in pricing O the firm charging a lower price for its product but selling more units O the firm's perceived demand curve to become more inelastic, so demand increases


A successful advertising campaign has the potential to make the firm's perceived demand curve more elastic, resulting in greater variability in pricing options. Thus, option (a) is the appropriate choice. So, what exactly is advertising? Advertising is a promotional or marketing technique that utilizes various communication channels to connect with the users of a product or service. The goal of advertising is to attract and influence potential customers within a specific target audience. Advertising can be carried out through a range of media platforms, such as television, print (including newspapers, journals, and magazines), radio, internet, direct selling, hoardings, mailers, contests, sponsorships, posters, clothes, events, colors, sounds, visuals, and even people (in the form of celebrity endorsements). For more information on advertising, please consult brainly.com/question/3163475 #SPJ2.